New Apple Book App Brings Enhanced Reading and eBook Discovery

Publishers Weekly writes about Apple’s new “Book” App due this fall that will headline a renewed emphasis on eBook and audiobook sales.

Apple says that the “Book” app will deliver an enhanced reading experience with a focus on easier book discovery.

Watch for increased eBook action this fall as Apple and the Kobo/Rakuten-Walmart Alliance bring the heat to Amazon’s uneven eBook playing field.

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