{"id":2525,"date":"2009-07-09T08:28:01","date_gmt":"2009-07-09T13:28:01","guid":{"rendered":"http:\/\/www.ebookrumors.com\/?p=2525"},"modified":"2009-07-09T08:28:48","modified_gmt":"2009-07-09T13:28:48","slug":"amazon-blinks-lowers-kindle-2-price-to-299","status":"publish","type":"post","link":"https:\/\/www.ebookrumors.com\/?p=2525","title":{"rendered":"Amazon BLINKS! Lowers Kindle 2 price to $299&#8230;"},"content":{"rendered":"<p>We&#8217;ve been predicting this for a long time. <strong>Amazon<\/strong> has been forced to\u00c2\u00a0lower the price of its Kindle 2 from <strong>$359<\/strong> to <strong>$299<\/strong> in order to stay relevant in the exploding <strong>eBook Revolution<\/strong>.<\/p>\n<p>Get the full story about the <strong>$60<\/strong> price cut from the <strong>Associated Press<\/strong> <a title=\"Kindle Must be Cheaper to Compete\" href=\"http:\/\/www.google.com\/hostednews\/ap\/article\/ALeqM5g2NQUvFfTjppqWieVm3a8Qgs-b1AD99AG3200\" target=\"_self\">here<\/a>.<\/p>\n<p>I can&#8217;t believe it took so long, but there it is. Instead of controlling the market and dictating terms, Amazon has been forced to compete.<\/p>\n<p>Now Sony will have to drop the price of its\u00c2\u00a0eBook reader\u00c2\u00a0under $299. And once that starts happening, it&#8217;s just a matter of time until&#8230;\u00c2\u00a0<\/p>\n<p>$299 is still too much for the average household, and they know it.\u00c2\u00a0This is the start of a pricing freefall that will result in the <strong>$99<\/strong> eBook reader, <em>yah<\/em>?<br \/>\n<script type=\"text\/javascript\"><!--\ngoogle_ad_client = \"pub-7668795789683211\";\n\/* ebookrumors1 *\/\ngoogle_ad_slot = \"8573945280\";\ngoogle_ad_width = 234;\ngoogle_ad_height = 60;\n\/\/ --><\/script><\/p>\n<p><script src=\"http:\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\" type=\"text\/javascript\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We&#8217;ve been predicting this for a long time. Amazon has been forced to\u00c2\u00a0lower the price of its Kindle 2 from $359 to $299 in order to stay relevant in the exploding eBook Revolution. Get the full story about the $60 price cut from the Associated Press here. I can&#8217;t believe it took so long, but &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/www.ebookrumors.com\/?p=2525\">Continue reading<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/2525"}],"collection":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2525"}],"version-history":[{"count":8,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/2525\/revisions"}],"predecessor-version":[{"id":2533,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/2525\/revisions\/2533"}],"wp:attachment":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}