{"id":7417,"date":"2010-12-08T11:02:00","date_gmt":"2010-12-08T16:02:00","guid":{"rendered":"http:\/\/www.ebookrumors.com\/?p=7417"},"modified":"2010-12-08T11:02:00","modified_gmt":"2010-12-08T16:02:00","slug":"borders-bids-for-barnes-and-noble","status":"publish","type":"post","link":"https:\/\/www.ebookrumors.com\/?p=7417","title":{"rendered":"Borders Bids for Barnes and Noble"},"content":{"rendered":"<p>Now this is an interesting post at <a title=\"Borders bids on B&amp;N\" href=\"http:\/\/www.gottabemobile.com\/2010\/12\/07\/borders-push-into-e-book-space-may-involve-barnes-noble-acquisition\/\" target=\"_self\"><strong>GottaBeMobile.com<\/strong><\/a> where we&#8217;re told that American book giant <strong>Borders <\/strong>has filed notice with the <strong>Securities and Exchange Commission<\/strong> stating its intent to buy American book giant <strong>Barnes and Noble<\/strong>.<\/p>\n<p>This is seen as Borders&#8217; attempt to acquire Barnes and Noble&#8217;s good eBook Mojo. B&amp;N has made enormous strides since late 2009 catching up to Amazon.com by adding an eBook store then releasing their E Ink <strong>Nook <\/strong>and more recently their <strong>NookColor<\/strong> full color eBook Reader.<\/p>\n<p>This union would create mammoth competition for Amazon and build a powerful foundation in the bricks and mortar arena with B&amp;N&#8217;s many retail outlets&#8217; in-store deals and off the shelf convenience.<\/p>\n<p>Full details of the rumored deal at the <a title=\"Borders bids for Barnes and Noble\" href=\"http:\/\/www.gottabemobile.com\/2010\/12\/07\/borders-push-into-e-book-space-may-involve-barnes-noble-acquisition\/\" target=\"_self\"><strong>link<\/strong><\/a>. <em><strong>If you can&#8217;t beat them, buy them.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Now this is an interesting post at GottaBeMobile.com where we&#8217;re told that American book giant Borders has filed notice with the Securities and Exchange Commission stating its intent to buy American book giant Barnes and Noble. This is seen as Borders&#8217; attempt to acquire Barnes and Noble&#8217;s good eBook Mojo. B&amp;N has made enormous strides &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/www.ebookrumors.com\/?p=7417\">Continue reading<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,5,16],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/7417"}],"collection":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7417"}],"version-history":[{"count":14,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/7417\/revisions"}],"predecessor-version":[{"id":7431,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=\/wp\/v2\/posts\/7417\/revisions\/7431"}],"wp:attachment":[{"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ebookrumors.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}