Does this surprise anyone?

Techshout.com has a story about a Chinese-made eBook reader that bears a striking resemblance to Amazon’s Kindle. Read the story here.

What’s surprising, when we look at the rumored $210 price tag and year-end release, is that the North American companies insist on leaving this price gap in their defenses. After its release in China, it will only be a matter of time before its ‘developer’ Peking University Founder Group sells them at Wal-mart at half that price.

North American companies might be able to profiteer before its arrival in western stores, but that’s time that could be better spent capturing the marketplace with competitively priced eBook Readers.

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