Amazon Facing a New Threat?

An article at The Register says that five prominent publishers are teaming up to form an alliance that can take on Amazon.com. Apparently heavyweights: Sports Illustrated, the Wall Street Journal, Better Homes and Gardens, Wired and Vanity Fair are planning to develop an online storefront capable of going toe-to-toe with Amazon.

Their aim is to build an eShop that would offer full-color, interactive digital versions of their newspapers and magazines. These documents would be readable by the next-generation of touch-screen devices. Sounds like a lot of cooperation will be required from these former competitors to make this work. There just might be enough pressure on them to force a truce, yah?

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