Thanks Jorgen for this link to a story at Publishers Weekly about Barnes and Noble’s test marketing print books bundled with eBooks. The deal should start sometime in the next 60 to 90 days and involves selling eBook editions of titles at serious discounts when customers buy regularly priced print books.
They’re experimenting with the bricks and mortar storefront edge that they’ve got over every competitor in the United States. The move links their ink and paper past with the digital future.
It’s also nice to see them admitting how attractive print on demand technology is to modern book sellers. They’re kicking around the idea of setting up a print on demand (or while you wait) service at Barnes and Noble locations. The digital age is all about options. Kudos to B&N.
The eBook Revolution is here to stay. If you can’t beat it, join it!
