Electronista reports Barnes and Noble’s nook outselling Amazon’s Kindle in March making it the first time the frontrunner has been surpassed by the growing competition. Read the specifics here. We should mention, the results also say that iPad may have outsold both in the weeks around its release, even though only a third of those adopters said they would use the multi-function device to read eBooks.
Exciting developments, with B&N playing it’s bricks and mortar card to win. This also explains why Amazon is courting storefront representation for Kindle as shown in its recent deal to sell their device through Target stores.
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