Apple Gearing Up to Challenge Amazon’s eBook Dominance

According to a MacObserver post Apple is preparing to reclaim lost eBook market share with the recent hire of Amazon’s Senior VP at Audible, Kashif Zafar.

That move linked to Apple’s impending upgrade of its eBook reading App iBooks (soon to be called “Books” with audiobook additions, store redesign and App/reading interactivity improvements) shows the online retailer and iPhone giant is ready to go after Amazon‘s eBook dominance.

It’s about time.

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