Barnes and Noble forges a powerful Alliance

Thanks to Jorgen who dropped by with a link to Wired focusing on Barnes and Noble having an advantage over its competitors because of its 1,300 or more bricks and mortar locations and ability to shelve paper books beside electronic. An excellent bridging tool if you think about it. And now that they’ve inked a deal to sell Plastic Logic’s Que proReader beside their own Nook it looks like the battle’s going into full swing. I wonder if this speaks to the library’s ability to introduce eBooks through our comfort zones.

Any way you look at it, things will be getting hot for Kindle!

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