Authorlink News is carrying a story touting Barnes and Noble’s new CEO William Lynch as the main reason B&N is making huge gains in the eBook Market. I’ve got to agree, whoever is calling the shots is sure making up for ground the company lost after briefly shutting down its eBook Store in 2008. Since re-opening, it’s been one innovation after another as the Internet and Bricks and Mortar eBook retailer has charged back into the eBook Revolution. While its share in eBook sales increased by nearly 20% it still remains a distant second to the market dominator Amazon.com.
Still, that kind of thinking brings competition to a marketplace that needs it to lower the price of eBooks and the machines that read them.
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I am surprised as B&N as I understand it uses proprietary DRM (certainly for all wireless downloads), meaning that you can only read B&N DRM books if you own a B&N reader or an iPod/iPad with a B&N apps. You are much better placed if you buy an epub book from any other company than B&N, as you can read this on any reader capable of reading epub, including a B&N reader. So I can possibly see the merit in buying their hardware reader (though it is not on my wishlist), but not in buying books from B&N: like with the Kindle: if you one day want to change platform, you have lost your books (unless you take the DRM off thus break the law in most countries)