Barnes & Noble has announced their latest scheme to increase sales (and PROFIT) and offset the (sometimes) high price of eBooks. Knowelty.com reports that B&N is set to release a Danielle Steele novel FREE to download but there’s a catch. Advertising will be built into the pages.
They assure the readership that the advertisements will be unobtrusive and tasteful; but honestly, how long is that going to last? The minute publishers understand that they can add to their revenue streams by advertising between the digital covers of say, Stephen King’s latest, then there will be a great temptation to build in more and more ads.
It’s a slippery slope.
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