It’s not surprising that one of the book giants suffered a major (if not fatal) blow as DailyFinance illustrates with a detailed account of Borders‘ recent declaration of bankruptcy. It’s really a mess with millions owed and publisher and authors left swinging in the breeze.
This while competitors Barnes and Noble, and Amazon register increased sales at the dawn of the eBook Revolution. A Time.com story shows that while it’s possible for B&N to suffer a similar fate since they like Borders, float an army of bricks and mortar locations, their quick action and solid business plan might spare them from the trustee’s noose.
Their wholehearted embrace of the eBook Revolution by way of their Nook and NookColor eBook Readers, and online eBook Sales have allowed them to corner 25% of the exploding eBook market. Indeed, if they can survive these growing pains, their bricks and mortar locations might give them the edge over their entirely virtual competitor Amazon.com.
